Upwork

Challenges
PR
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Client

Upwork

Client

Upwork (oDesk before May 2015) is the company which offers a global job search platform and range of software products for employers which want to hire and manage distant workers.

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website

Challenges:

  • Attracting middle or higher level developers to the platform
  • Developing of brand awareness

Solutions:

  • Organised a special project for Upwork — competition for developers on their platform
  • Announced the project
  • Registered participants
  • Held the events
  • Partnership within the DEV Challenge IT Championship and spreading the information among participants
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